Easy Straight Hair Straightener

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A little background: I’m constantly on the look out for products that will smooth my unbelievably thick, coarse, curly, frizzy hair.  The fact that I live in Florida doesn’t help as the humidity really makes it so much worse.  When I straighten my hair I have to deep condition it, then blow it straight, then use a flat iron.  It takes forever and my hair still isn’t smooth and shiny as the texture just won’t allow it to be smooth and straight and shiny all at once.  Even when I let it curl I have to use 4 different products to keep the frizz somewhat manageable.

So, when  I was in Ulta the other day, a product caught my eye and I just had to buy it. It’s called Easy Straight and it promised straight hair for seven days for $14.99.  Too good to be true?  Maybe, but I was willing to give it a shot. I bought the product and brought it home and it sat in my bathroom closet for almost two weeks before I had the nerve and was in the mood to give this a whirl.

The instructions were pretty straightforward; start with clean, lightly conditioned, 80% dry hair.  There are three steps.  The first step is  the treatment which you put all over your head and leave on for 10-30 minutes dependent upon how processed your hair is.  My hair is colored, one process, so the instructions told me to leave it on for 20 minutes, coming it through and then coming through a couple of more times in order to keep it straight.  At the end of the processing time, you rinse with warm water and towel dry.  Again, comb through to get the tangles out and apply step two which is a “sealer”.  You comb it through and then comb three or four more times rinsing it out with warm water after 7 minutes.  Again towel dry and then use step three which is a leave in conditioner.  Comb it through and then either air dry (brushing it straight occasionally) or blow dry straight.

First of all, this was a mess! There was solution and gel and whatever all over the place, and I’m very glad that I removed the rugs from my bathroom before attempting this because it was everywhere. Also, it smells bad, but it’s a chemical process, so that’s to be expected.  I combed it straight and cleaned the bathroom and then combed it straight again.  At this point I decided to visit the website listed on the back of the box.  Imagine my surprise when I see that it’s a keyword domain, you know, one of those domains that is only a depository for link ads?  Yeah.  Fail.  I started to get a little bit nervous so I google the “stylist” whose name is all over the product; Haime Munoz and find his website.  Apparently he has a salon in NY and is a self proclaimed “straightening expert”.  There is a short paragraph about the “Easy Straight” straightening product, with a link to the product site which is (surprise!) that same keyword domain, easystraight.com – Fail #2.  Who’s his web person? So then I just start looking for other people who have reviewed the product and oh. my. god.  I start to panic. (See her and her and her)  By that time I’m in a stone panic and I decide to go into the bathroom and blow dry my hair straight, cause if it’s going to fall out in clumps I’d like to watch it happen (I don’t have enough stress in my life, right?).  Anyway, it didn’t melt and it didn’t fall out, but neither is it straight and shiny.  It is slightly less frizzy, but only slightly and I don’t think I’ll be doing this again.

What would you think if I took up a collection for some Keratin treatments?

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